Why Vegan Skincare

We believe in standing against all forms of oppression, including the exploitation of animals. Just as feminism advocates for the rights and equality of all individuals, veganism extends this principle to animals, ensuring we don’t support industries built on cruelty and domination. By choosing vegan ingredients, we reject the systemic mistreatment of animals for beauty products and stand in solidarity with ethical practices that align with our commitment to fairness, compassion, and non-exploitation in every facet of life.

Browse our curated collection of vegan inspiration and DM us @shopyamubeauty

"The idea that there's a single beauty standard is perhaps the most effective way of diminishing women's power." Chimamanda Ngozi Adichie

"In contemporary culture, the body has become the central means by which consumer culture seeks to create our identities. The body is our vehicle for consuming, and increasingly, the product we are consuming." Susan Bordo

“The Victorian woman became her ovaries, as today's woman has become her "beauty.”
Naomi Wolf

"Our Obsession With Beauty is Dystopian"

"How Beauty Brands Capitalize on Colorism"

"Toni Morrison on Trauma, Survival, and Finding Meaning"